Users expect--and deserve--clear, concise writings when they're searching for answers.
Lean Workflows is a small Lean process improvement consultancy in Minnesota, serving higher education, manufacturing, and healthcare industries. I created their website, from content to sourcing imagery, and created a competitive analyses, designed interaction strategies, and an ongoing SEO plan. When the source information is seriously unlimited, it's not easy to distill it into a … Continue reading Users, Content & Context for Lean Workflows
Sunrise Packaging is a Minnesota-based packaging company. I helped them create and implement a search engine optimization (SEO) plan as well as integrate with a rounded content strategy. One of my favorite perks of freelancing is learning about industries which I never really considered before. Sunrise Packaging, located in Blaine, Minnesota, creates custom packaging solutions … Continue reading Content Generation at Sunrise Packaging
Optimal Workshop is a suite of tools for researchers and IAs to improve the UX of their products. In my role as Web Presence Manager at Century College, I designed, administered, and analyzed the results of several tests/studies. Working in higher education, there isn't a large budget for...well, any part of the college, but when … Continue reading User Testing & Research with Optimal Workshop