Content Generation at Sunrise Packaging

Sunrise Packaging is a Minnesota-based packaging company.  I helped them create and implement a search engine optimization (SEO) plan as well as integrate with a rounded content strategy.  One of my favorite perks of freelancing is learning about industries which I never really considered before. Sunrise Packaging, located in Blaine, Minnesota, creates custom packaging solutions [...]

User Testing & Research with Optimal Workshop

Optimal Workshop is a suite of tools for researchers and IAs to improve the UX of their products. In my role as Web Presence Manager at Century College, I designed, administered, and analyzed the results of several tests/studies. Working in higher education, there isn't a large budget for...well, any part of the college, but when [...]

Testing Script

User testing scripts provide consistency and assist researchers. I've created scripts for use by a variety of testers, including training, relying on best practices for base creation. Why re-invent the wheel? Like any modern practitioner, my mindset and education was framed by people like Jakob Nielson and Steve Krug. Accordingly, my scripts for user testing [...]