Redesigning cellarsmn.com for the 21st Century

As a liquor store with multiple locations, the key focus of a responsive website is to get visitors to the physical location asap. This mock up, developed after thorough contextual analysis and devising multiple user scenarios, draws attention to current promotions but ultimately driving to the Locations page.
Tools: Microsoft Visio
Skills: User experience research, user experience design/front end design

View proposed framework.
View report on research conducted and methodologies.